MUMBAI: Berklee Valencia and Netflix India have joined forces to create a new workshop that has trained the next generation of music supervisors to support online content production.
After the success of international series such as Money Heist (La Casa de Papel), Squid Game and The Fame Game, Berklee and Netflix’s Grow Creative initiative have partnered to develop the workshop for a group of aspiring music supervisors in India. Workshop participants had the opportunity to collaborate with composers and post-production supervisors on a range of films, series and non-fiction projects.
At the end of the pilot workshop, which took place in Mumbai, participants received music supervision certificates issued by Berklee Valencia and Netflix. The ceremony was attended by renowned Indian music composer duo Ajay-Atul, who interacted with the workshop participants. Ajay-Atul has been composing music for almost two decades and has produced memorable soundtracks such as Sairat.
“Music plays a key role in the construction of a story, and that’s why the role of a music supervisor is so critical in the success of an audiovisual creation. I can’t think of a better partner than Netflix to develop this innovative training program,” said María Martínez Iturriaga, Senior Vice President of International Learning Environments and Executive Director of Berklee Valencia. “In this workshop, participants gain a holistic perspective of the role of music supervisor, contextualizing it to the Indian market while gaining a tangible set of skills they can immediately apply to grow their careers.”
Berklee’s workshop modules focused on creative management and the legal aspects of the music industry. Through a series of masterclasses and case study presentations, instructors shared their expertise on topics such as music supervision, copyright and contract management, A&R (artists and repertoire) for creative supervision, and composer strategy and scouting.
“At Netflix, we are deeply invested in building the creative community with skills and knowledge to continue adding value to the entertainment industry.” said Ramprasad Sundar, Head of Music Creation and Production Team at Netflix India. “The Music Supervisor Workshop was set up in partnership with Berklee Valencia and received an enthusiastic reception from the participants. We will continue to strive for excellence by introducing global best practices and workflows to create and nurture the next generation of musical talent.
India is a musically rich country with a great diversity of genres, styles and artists. Berklee and Netflix’s three-day workshop aimed to help producers and music supervisors understand how to collaborate more effectively, allowing attendees to have an open conversation about music workflow and how to effectively manage strategy, planning and budget to maximize the production value of a Title.